SO introduces to each marketplace it enters, a new model of innovative stations. The model centers on combining under one umbrella, striking architecture and design which is distinctly African but yet modern, with new form services positioned to meet the wide range of refueling needs for the motorist. The first phase in the rollout of SO model stations are located in Ghana.

The company is positioned for rapid growth to capture sizeable market share from competitors.

SO Energy has a regional focus with the aim of building on its brand presence in Ghana, Ivory Coast and Senegal.